Seafood Labeling Solutions: How BlueTrace Reels in Efficiency, Compliance

BlueTrace, a U.S.-based seafood supply chain solutions provider, serves a demanding and fast-paced industry. Their customers, seafood producers and distributors, were increasingly subject to regulations requiring traceability, meaning the ability to track the journey of a product from the point of production to the consumer to enhance food safety and quality, among other reasons. As a result, BlueTrace's customers sought a track-and-trace solution that could help them achieve regulatory compliance and improve their operational efficiency while withstanding demanding industrial environments. BlueTrace identified a robust auto-identification labeling system as an ideal solution to these unique requirements and challenges.
Solution Overview
Hardware: TSC Auto ID industrial and mobile printers.
Supplies: Specialized labels designed to withstand challenging seafood processing settings.
Software: A centralized platform for managing labels, tracking inventory, and generating compliance reports.
BlueTrace partnered with TSC Auto ID to offer a comprehensive auto-identification labeling solution. This solution included the latter's industrial and mobile printers, along with innovative software.

Diagram 1: Process of seafood shipments from being freshly caught to restaurant delivery.
High-Performance Industrial & Rugged Mobile Printers
The durability, speed, and ease of use of the high-performance industrial printers made them a perfect fit for demanding operations. The rugged mobile printers enhanced the efficiency of BlueTrace's customers by allowing workers to print labels on the go, improving productivity and reducing downtime. The mobile and industrial printers were seamlessly integrated with an intuitive mobile app to create a user-friendly and comprehensive labeling solution.
Specialized Supplies
BlueTrace provided customers with durable and waterproof labels and tags that could withstand demanding seafood processing and distribution settings.
Innovative Software Solution
A software solution enabled BlueTrace's customers to streamline their operations and comply with industry regulations. It provided a centralized platform for managing labels, tracking inventory, and generating compliance reports. This streamlined approach improved productivity and reduced paperwork.

Diagram 2: BlueTrace customers print tags to affix to seafood in order to track stock more easily.
User Benefits
BlueTrace's track-and-trace solution, featuring TSC Auto ID industrial and mobile printers, not only helped BlueTrace address regulatory compliance requirements but also enhanced its customers' operations and met their industry-specific demands.
Regulatory Compliance
The robust auto-identification labeling solution helped BlueTrace's customers comply with industry regulations. They now could track seafood products from the point of production to the consumer, thus enhancing food safety and quality control throughout the supply chain.
Operational Efficiency
The printers enabled BlueTrace's customers to maintain peak operational efficiency and minimize downtime. This included streamlined processes, reduced paperwork, and enhanced data accuracy. One of BlueTrace's customers commented, "In the past, reconciliation took a couple of hours. We don't reconcile inventory anymore. We operate seamlessly."
Meeting Customer Demands
The printers and labels met the rigorous demands of BlueTrace's broad global customer base by offering durability, versatility, and usability. They could withstand harsh industrial environments, handle high-volume printing, meet diverse labeling requirements, and be easily adopted by workers.
Why TSC Auto ID?
BlueTrace partnered with TSC Auto ID for several compelling reasons. Its commitment to quality, innovation, and customer service made it a fitting choice for BlueTrace.
Durability and Dependability
TSC Auto ID's printers are built to last, withstanding the harsh conditions of a warehouse environment. This durability ensures minimal downtime and a long printer lifespan, making them a cost-effective solution for BlueTrace's customers. As a BlueTrace representative shared, "We were impressed with the ruggedness and reliability of TSC Auto ID printers. They have significantly improved our labeling process."
Advanced Features
TSC Auto ID's printers offer advanced features that streamline operations and enhance efficiency. These features include:
- High-speed printing for minimal downtime.
- Mobile printer compatibility for on-the-go printing.
- User-friendly interface for easy adoption by workers.
- Support for industry-compliant tag printing for barcode readability and product traceability.
- Digital solutions that reduce paperwork and streamline operations.
Exceptional Operational Workflow & Customer Service
TSC Auto ID is committed to providing exceptional customer service. Its team of experts worked closely with BlueTrace to offer a labeling solution that met their customers' needs. This collaborative approach ensured a smooth transition and ongoing support for BlueTrace.